I think it's the cilantro.
I'm addicted.
This new location, decorated retro meet industrial, is found right under the lofts on Main. Two entrances, street walk up and parking lot. The line starts on the parking lot side.
The staff are friendly and always get my picky order right without a problem. (I seriously ask for things like half a spoonful of things and two pinches of things. Yes I know I have issues.)
Decent portions and decent prices mean I usually get double meat and a couple of bags of chips (a MUST for the burrito bowl).